Columns and Blogs

Archive of Technology Article

Archive of Technology Article


  • Preparing to Rebuild Your Business after the Pandemic
    As you make plans to reopen your business, think about how you can continue the new marketing strategies, technologies, and communication tools that you learned during COVID-19.... more
  • Maintaining PPP Loan Records to Maximize Forgiveness
    Payment Protection Plan loans to small businesses provide much needed economic relief during COVID-19, but only if complete and accurate records are maintained.... more
  • Speaking Effectively on Camera
    When participating in business video conferences from home, consider factors such as eye contact, lighting, audio, and background to ensure you make the best impression.... more
  • Online Videos Can Demonstrate Your Small Business’s Commitment to Safety
    Easy to produce videos can increase your company’s visibility, show your dedication to safety, and help you stay in touch with your customers during the COVID-19 crisis.... more
  • Choosing the Best Platform for Safe Online Meetings
    Choosing the best platform for your online meetings depends on a variety of factors.... more
  • Small Business Cybersecurity While Traveling
    Travelers face a lot of cyber security risks and need to take precautions to prevent it. Learn what the risks may be and how to protect yourself and devices while traveling.... more
  • Understanding Website Analytics
    Web analytics helps you understand how your audience is interacting with your content. Here are some reasons why your business should be using Google Analytics.... more
  • Choosing Ecommerce Software for Your Small Business
    Here are some features to look for when choosing the best ecommerce platform for your small business.... more
  • Small Business Facebook Marketing
    Facebook offers various tools to help your business meet its goals. Find the perfect solution with the following Facebook marketing tips for small businesses.... more
  • Starting a Small Business Podcast
    Podcasts are becoming a popular way to be informed about business tips and trends. Showcase quality content and you’ll find a voice and grow your audience.... more
  • Small Business Calendar Management
    Calendar and scheduling apps make it easier for business owners to do their job. Here are some apps and services to use to keep your business running on-time.... more
  • Basic Image Editing for Social Media Posts
    Social platforms are full of visuals and photo editing tools are becoming essential. Here are some tips on how to create and edit beautiful social media images.... more
  • Cyber-Breach Planning for Small Businesses
    Here are some tips on how your small business can plan for, and respond to, a cybersecurity breach.... more
  • Choosing a Small Business Point-of-Sale Terminal
    The right point-of-sale (POS) system for your business can increase your company’s efficiency. Here are some things to consider when choosing a POS system.... more
  • Voice Assistants Improve Small Business Productivity
    With the always growing technology of voice assistants, incorporating it into your small business could really benefit you. It is a way to grow and manage your business with useful business-specific tools.... more
  • Low-Cost Small Business Marketing
    There are several low-cost or free marketing options to grow your small business. You want effective marketing campaigns both offline and online.... more
  • Effective SEO for Small Businesses
    Small businesses rely on marketing and word of mouth! A huge impact on your business is an effective SEO campaign. Understanding how they work and what works for your business is crucial for an online presence.... more
  • Email Scams Targeting Small Businesses
    Cyber security is important when protecting your small business. With ransomware attacks being easier to identify and prevent, email scams are targeting small businesses.... more
  • Small Business Videoconference Platforms
    Online collaboration and remote work is gaining more popularity every day. Videoconference platforms allow small businesses to get together and share ideas all virtually. With new and improved platforms, it has become easy and a lot cheaper than what it used to be.... more
  • Effective Password Management for Small Businesses
    There are many useful softwares that help manage your passwords for your small business. These can be very helpful for cyber security protection and tracking all your users in your accounts.... more
  • Managing Small Business Ransomware Threats
    Ransomware threats can be scary and very threatening to your business. There are several variations and it can be hard to manage it all. It is a bit of a challenge but it is possible to reduce and prevent the chance of it happening to you.... more
  • Small Business Project Management Tools
    Project managing tools helps a company deliver projects faster and more cost-effectively. They are designed to help small businesses streamline their work processes and promote collaboration. Before making a decision on which one to get, a little research and information about your individual busine... more
  • Small Business Website Security
    Your business website is an important asset to your company. With that being said, it can be an easy target for hackers. Knowing the risks and taking steps to reduce them is crucial for your security.... more
  • Remote Worker Cybersecurity
    Cybersecurity should be a major concern and priority for your small business. Connecting with remote workers can be very beneficial but you need to proceed with caution. Taking protective measures can help a breach in your cybersecurity.... more
  • Optimizing Small Business Local Marketing
    Marketing and advertising to your local customers can become daunting. In order to be successful with it, you need to know your clientele and target them. With search optimization, you can advertise directly to who you need to.... more
  • Small Business Document Management and Scanning
    Document management in a small office can seem impossible! Learning which platforms to use and how to use them properly, scanning and storing your documents can become easy and organized.... more
  • How CRM Can Help Your Small Business
    Customer relationship management systems are extremely useful for small businesses. They are designed to track leads and customer data, which keeps you at the top of your game.... more
  • Small Business Scheduling Tools
    Scheduling can be a hectic part of running a business. With a growing number of mobile scheduling tools, booking appointments has become simple.... more
  • Finding the Best Talent for Your Small Business
    Operating a small business comes with a lot of hard work and many decisions. A common one would have to be hiring employees. When do you have enough and are they best suited for your company? These are questions that are easily answered when you really evaluate your company as a whole.... more
  • Small Business File Sharing and Storage
    File-sharing and collaboration platforms can improve the efficiency of document workflows and reduce reliance on email. There’s many things to consider before making the switch. Since there are different types of storage, you want to find the one that best suits your business.... more
  • Managing Small Business Technology Upgrades
    When running a small business, technology is key. To keep your business running smoothly, you need to stay on top of your equipment. Knowing when to replace your tech will eliminate a majority of problems associated with your equipments.... more
  • Building a Small Business Linkedin Company Page
    Social media is a very useful tool for marketing and job-searching. Linkedin can be an effective platform for promoting your company. Learning the best content to share and using the correct descriptions, your business will boom.... more
  • Getting Started With Video Marketing
    Despite the disagreements about online marketing for small businesses, it still remains effective when done right. You need to first understand what type of content you need to include. Once that is established, the rest will come easily.... more
  • Building an Email Marketing List
    There are many marketing platforms and all are effective. However, email marketing still remains the best way for small businesses to reach their clients. Starting up requires, building a strong distribution list, effective content and web sign-ups.... more
  • Branding for Small Businesses
    With some thought and attention, you can develop a consistent branding message that positions your company for further growth and success.... more
  • Promoting Your Small Business With a Podcast
    A podcast can provide a great format for promoting a small business.... more
  • WordPress Site Security
    WordPress software is an incredibly powerful platform but can be a hot spot for hackers.... more
  • Protecting Your Small Business Against Spear-Phishing Attacks
    With some careful precautions, you can help reduce of the risk of your business being victimized by spear-phishing attacks... more
  • The Value of Small Business Privacy Policies
    When your business possesses a strong commitment to customer privacy, your business will naturally do better. By updating your privacy policies often, you will create a stronger sense of trust with your clients.... more
  • Improving Sales and Service With Live Chat
    Live chat is a popular way for small businesses to increase their sales while improving customer service.... more
  • Planning for Holiday Sales
    There is a six-week window at the end of the year known as the holiday season. This short time offers small businesses a chance to boost sales and improve customer relationships. Planning and knowing your businesses advantages is crucial.... more
  • Protecting Your Company Data with a VPN
    sing VPN software is an effective way to reduce the risks of using public Wi-Fi and to protect your company's vital information... more
  • Managing Financial Fraud Risk in Your Small Business
    NO FRAUD ALOWED! Help reduce the risk of your small business being victimized by fraud.... more
  • Picking a Small Business CRM Platform
    Customer relationship management software has a wide variety of benefits for your small business. Learning about all of the choices and finding which one is right for you is important.... more
  • Small Business Social Media Monitoring
    Pay attention! Following and understanding how your content is resonating with your target audience can help you gain greater leverage from your company's social media efforts.... more
  • Choosing Small Business Financial Software
    Financial software is crucial to operating a successful business. Getting advice from a financial advisor to seek out different options regarding your choices for financial software is a good start for your road to success.... more
  • Small Business Technology Maintenance
    Everything is switching over to new technology and is becoming vital to businesses. Your business should be kept up to date in all ways when it comes to technology.... more
  • Taking Advantage of Co-Working Spaces
    You need office space but don't want the full commitment? A co-working space can offer a cost-effective alternative to leasing an office.... more
  • Measuring Small Business Marketing Success
    Promoting and marketing are two of the most important strategies for a successful business. Taking a little extra time on various marketing approaches can turn out very useful.... more
  • Small Business Voice Assistants
    Increase convenience and efficiency within your workplace with voice command devices.... more
  • Protecting Your Data With Cloud Backup Services
    BACK IT UP! By choosing a cloud backup provider, you can protect your critical company data without the time and trouble of manual backups.... more
  • Online Customer Scheduling Improves Small Business Efficiency
    Online scheduling tools are becoming more and more popular. By reducing the back and forth emails and phone calls it makes your business run a little more efficient.... more
  • Managing Employee Timesheets
    Managing employees are paid accurately and effectively provides insights to running your company efficiently.... more
  • Improving Productivity With Digital Dictation
    Because we can speak faster than we type, digital dictation tools can help you improve your productivity and efficiency.... more
  • Promoting Your Small Business With Influencer Marketing
    She endorses it so it must be good! Using Influencer Marketing can connect your business to the influencer's audience expanding your reach.... more
  • Time Tracking Software for Small Businesses
    In order to learn how to make your work day more productive, you need to know how your spending your time. Using a time tracking software will give you insight on how you are spending your hours and minutes.... more
  • Scanning and Document Management for Small Businesses
    Can the clutter! In lieu of filing and storing so many paper documents, start scanning them for safe keeping and less clutter.... more
  • Small Business Marketing Automation
    Marketing automation goes way beyond email campaigns. Considering some features and applying them can help your sales team optimize your company's performance.... more
  • Promoting Your Small Business with an Email Newsletter
    Email newsletters are becoming more and more popular. Promoting your business through one is an excellent idea.... more
  • Managing Remote Workers or Teams
    With careful planning and clear expectations, remote workers can be a valuable addition to your small business team.... more